Abstract:
Cultural Heritage Management (CHM) seeks to identify, interpret, preserve and conserve cultural heritage properties for the future generation. It benefits not only the heritage property but as well as the cultural heritage manager, the host community and the host government. The concepts of CHM are then summarized and incorporated in a framework done within the study. This research aims to present the manifestations of Cultural Heritage Management in the Intramuros tour of Carlos Celdran entitled If These Walls Could Talk! through the help of the framework. It presents how Carlos Celdran identifies the heritage sites in his tour, how he interprets them and how he conserves and preserves them. The concepts were also aligned and related to other CHM charters of neighboring countries to affirm the indicators. A series of communication with the informant through documentary analysis, interview, and a direct observation and participation in the tour, aided in finding out that the concepts within Cultural Heritage Management is manifested in Carlos Celdran's tour. He is exhibiting Cultural Heritage Management without being consumed in the idea of being a heritage tour guide. As an outcome of the study, it is also recommended that Cultural Heritage Management could be exercised by any person in authority who would deeply appreciate and maintain the value of a heritage property.
